2012. What a year!
I’m sure some of you had a great year. Others, I’m sure you feel it could have gone better.
With the dawn of a new year, some of us like to reevaluate our various marketing strategies that we have (or have not!) followed.
Let’s take a minute to assess what we ourselves could have done better, be it a better work ethic or make the bed in the morning. They say that making your bed in the morning gives you a sense of control right when you get up.
As first seen on social media today.
Is your Facebook page lonely? Not getting the number of fans you’d hoped for? Don’t be discouraged! You have to start somewhere and it’s usually at the bottom. The good news is the only direction to go from there is up. When it comes to building an audience, a fan base, clientele, etc., it takes just the right type of marketing to bring in a good crowd.
Running a Facebook Fan Page can be overwhelming.
There are just so many options and a myriad of ways to accomplish a simple goal. It’s easy to lose sight of your goal.
It’s easy to lose focus.
Well, here of a list of things we all need to focus on to be successful.
Since Facebook’s Timeline, we have implemented some successful Fan Page strategies. There is a flip-side to that coin, however.
In the process of discovering and highlighting the proper strategies, myself and other marketers had to make some mistakes.
Hey, mistakes are great as long as you learn from them!
Fortunately for you, I’ve compiled a list of the most common mistakes a Fan Page owner makes. Check them out!
In March, Facebook rolled out the controversial Timeline format to its users.
It received mixed reviews at first. Would ads cost increase? Would engagement levels drop? Marketers didn’t really know what to expect from this new layout.
After 8 months and plenty of trial and error, we have been able to figure out how to effectively use the Timeline with great results.
You may have seen our previous post about the Top 8 Facebook Fan Pages And Why They Work So Well.
Since that was a big hit with our fellow Facebook marketers, I’ve decided to finish off the Top 15 from Optimal.
Remember – these may be big brands, but they use tactics that any size business can integrate into their Facebook marketing strategy. Some tips my need a little tweaking here and there, but they are all applicable.
So with out further adieu, here are some more Fan Pages and the tactics they’ve used to get to the top of the list.
Regardless of the size of your business, getting engaging fans are near the top of the priority list for Facebook marketers.
Engaging fans can not only turn into actual customers, but they also help other people become exposed to your Fan Page.
I have analyzed the top 8 Fan Pages on Facebook to find out what each brand is doing correctly, and will point out the tactics that your business can adopt into your own Facebook marketing strategy.