Are you wondering why your Facebook Fan Page is just sitting idle and not growing as fast as these other fan pages you see? Are you stuck under a couple hundred fans and can’t figure out why your page isn’t growing. Make these 5 changes and your fan page will start to explode.
If you are just starting out on Facebook, check out our free tutorial on how to make a Facebook page.
1.) Choose a Better Fan Page Name
Now you might not want to start completely over if your page already has a good amount of fans, but if not, you might consider creating a new page with a better name. Hey, it’s free to create a new page and takes about 5 minutes. Choose a name with some good keywords in the title. Model it like so [Business Name – Benefit Your Business Gives the Customer]. This is a really great way to establish your brand on Facebook.
2.) Change Your Boring Image!
Your Fan Page’s profile image is the first thing people see when they search for you and when they land on your page. Let your image convey what you’re all about and even use your image to tell fans what to do next. Your image can actually become your biggest fan generator.
3.) Change Your Page’s Settings
Edit your page settings and allow users to connect with each other by posting images and videos. Some pages block this feature and their page suffers because of it.
4.) Create a Custom Landing Tab
This is rule #1 if you want your Fan Page to grow. Stop sending your new users to the Wall or the Info tab! This accomplishes nothing for your business and is just a waste of good traffic. Create a landing page like you would for your site, embed that into Facebook and start using your fan page to capture leads and force people to become fans. You’ll be amazed at the results.
5.) Use Facebook’s Fan Page Insights Application
Facebook provides free analytics for your page and best of all, your fans. You can learn more about your audience in 5 minutes than Google Analytics can tell you in a lifetime.
If you want to go more in-depth with getting your business cranking on Facebook, check out a 5 or 6 minutes video we have for you on Facebook marketing with Fan Page Secrets right now.
